Toby Brauer
Fractional Chief Marketing Officer
With over 25 years of experience leading brand, marketing, and creative strategy, I’ve helped Fortune 100s and fast-growth startups alike bring clarity to chaos—and find real momentum.
I currently serve as a Fractional CMO for companies across the country through Amplēo and SolvStat, the consultancy I founded to help leadership teams translate business strategy into creative execution that drives revenue.
Before that? I led creative agencies like Hyperquake, where I helped global brands like Nike, Google, Microsoft, and Procter & Gamble find their edge. I thrive in the unknown—and believe in challenging conventional thinking with unexpected, insight-driven solutions.
If you’re ready to scale, reposition, or punch above your weight, I can help.
What I Do
I help companies unlock growth with smart, human-centered marketing. My expertise includes:
- Fractional CMO Leadership
- Brand Positioning & Strategy
- Go-to-Market Strategy
- Creative Direction & Execution
- Digital Marketing & Performance Optimization
Clients I’ve worked with include: Google, Nike, Toyota, Duracell, Better Butter, CVETS, Medtronic, The University of Notre Dame, and many more.
Education
- MBA, Marketing, University of Notre Dame
- MDes, The University of Cincinnati
- BFA, Art Academy of Cincinnati
Featured Work
Better Butter – Salt Lake City, UT
From stuck to surging in a crowded category.
After a costly rebrand failed to gain traction, Better Butter brought me in as their Fractional CMO. Together, we:
- Overhauled packaging and digital channels
- Cut wasted spend by 80%
- Grew Meta audiences 200% in 90 days
- Drove a 15% retail sales lift
How? By focusing less on product specs—and more on emotional storytelling and consumer connection.
CVETS – Columbia, SC
Building a bold, modern brand for one of the South’s largest private veterinary hospitals.
As Fractional CMO, I’ve led a full-scale brand transformation, including:
- Full rebrand and web overhaul
- +150% growth in high-margin surgical caseload
- 300%+ boost in organic + paid social reach
- Launch of branded podcast + USC partnership
“We can directly tie our increased TPLO surgical caseload alone to what we have done with Toby’s marketing help. The work has paid for itself.”
— Dr. Michael Schlicksup, CEO, CVETS
Welcome to the Unite Digital FCMO program! Please provide us with some information today, so that we can connect and find ways to help your company grow!